10 Shopify CRO tools that maximize your shop success

  • Home
  • /
  • Blog
  • /
  • 10 Shopify CRO tools that maximize your shop success

If you want to increase your sales and optimize your conversion rate, you've come to the right place. The following Shopify CRO tools will help you to improve the performance of your shop and generate more revenue.

1. Putler (Web Analysis-Tool)

Putler provides insights into customer behavior and enables A/B testing.

The tool provides a comprehensive business overview with combined metrics such as account balance, sales, orders and customers, as well as detailed insights into sales trends and product performance.

From analyzing refunds to segmenting customers, Putler enables real-time insights to make informed decisions.

With built-in features for product management, multi-account reporting and Google Analytics integration, Putler is a tool that lets you optimize your Shopify shop's conversion rate in a data-driven way.

Users of the web analytics tool rated it with 4.8/5 stars on Capterra.

2. Hotjar (Heatmap-Tool)

With Hojar, it is possible to track user behavior in real time or view recordings. With the help of heatmaps, you can analyze which areas of your site receive the most attention and where visitors may drop out. In this way, weak points in the user experience can be identified through visual representations and trimmed for conversion.

With a rating of 4.2/5 stars on OMR Reviews, the heatmap tool is high up in the rankings.

3. Smart Product Filter & Search (PRODUCT SEARCH & NAVIGATION)

By implementing filter options from the tool (also called facet navigations), customers can quickly and efficiently search for products that meet their specific needs.

In addition, this Shopify CRO tool offers analytics and reporting capabilities of search queries, filter options and purchase behaviour to understand your customers and gain insights into their shopping habits.

In the Shopify App Store, the product search and navigation tool has been rated 4.9/5 stars.

4. Hextom: Ultimate Sales Boost (Check-out Process)

Hextom offers a range of ways to show your customers promotional messages throughout the user journey.

These tools include a countdown timer, stock countdown, free shipping, trust and payment badges, image labels, get-it-by timers, animations on the home, collection, product, cart and checkout pages to help you increase your Shopify conversion rate.

Over 9000 users rated Hextom on the Shopify App Store with an average of 4.8/5 stars.

5. RECOVA (Visitor Recovery) 

With RECOVA, you can turn your lost visitors into sales and revenue with the help of AI-based product recommendations (without pop-ups or retargeting):

When visitors finally leave your shop by clicking on the back button, an additional landing page (the so-called recovery page) appears, which recommends further relevant products and actually wins back lost users.

Shops such as Tefal, Weltbild, Kärcher or Tausendkind achieve five to six-figure additional sales per month in this way.

Here is a short video to explain:

Soon RECOVA will also be a vailable in the Shopify App Store. Stay tuned for more updates and follow us on LinkedIn!

RECOVA users give the tool an overall rating of 4.9/5 stars on OMR Reviews.


ReCart is a marketing platform with features such as abandoned cart recovery.

There's also the option to integrate with messenger apps like Facebook Messenger and SMS to target your customers directly and send personalized messages.

With an overall rating of 4.3/5 stars on G2, this tool is also high on the list for Shopify website owners.


ParcelPanel offers a shipping and tracking solution.

With shipping optimization tools, such as automated shipping labels and bulk shipping options, you can save time and increase efficiency.

Real-time shipment tracking allows customers to accurately track the delivery status of their orders, resulting in an improved customer experience.

In addition, ParcelPanel offers automation features and customized notifications to inform customers of shipping status updates and delays.

Click here for more knowledge about postal checkout communication.

No less than 5/5 stars on G2, have been given as a rating by ParcelPanel users.

8. OptiMonk (Popups and Upsells)

OptiMonk allows you to create popups that are displayed on your Shopify store. The tool offers templates and customization options that can be used to create popups.

It also offers targeting technology. You can target the popups to specific visitor segments based on criteria. This makes it possible to target offers and messages even more appropriately and increase the likelihood of a conversion.

In addition, OptiMonk offers analysis options with which the success of the campaigns can be measured and optimized. The tool enables users to gain insights into metrics such as conversion rate, click-through rate and revenue.

On G2, the tool is rated 4.7/5 stars.


Yotpo makes it possible to collect, manage and display product reviews and customer feedback.

The CRO Shopify tool offers a comprehensive solution for customer retention and sales growth, such as through the integration of SMS and email marketing, loyalty and referral programs, and subscription products.

Another aspect is the integrated social proof system, with the ability to automatically share reviews and photos on social media platforms.

Yotpo also offers email marketing integrations. By automating email campaigns, you can send targeted messages to customers based on their behaviour and interactions.

Yotpo users rated the tool 4.3/5 stars on G2.

10. Optimizely (A/B TEST PLATFORM)

Optimizely allows you to run A/B tests, create personalized experiences and manage experiments in real time.

Using templates and drag-and-drop tools, you can create variants of web pages and app elements to test which convert best.

The tool allows users to run multiple experiments simultaneously and manage them in real time. This includes segmenting target groups, scheduling test runs and analyzing results. By integrating data analysis and machine learning, Optimizely also provides valuable insights into user behavior.

Users of the CRO Shopify tool Optimizely rated it 3.9/5 stars on OMR Reviews.